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Passionately supporting ‘The World Game’
Sony is bringing the World Game even closer to you.
Sony loves football as much as you. Updates



As an official FIFA Partner, we embrace the emotion, inspiration and passion of the world's favourite game. The Fédération Internationale de Football Association (FIFA) is world soccer's governing body and organiser of the 2010 FIFA World Cup™. Our global partnership with FIFA, in parallel with our relationship with Football Federation Australia, means we support football at both national and international levels. As befits one of the world’s leading entertainment providers, Sony is proud of its association with a sport that unites the world.		  

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We'll be there with the Qantas Socceroos

As sponsors of Australia's mighty Qantas Socceroos, we'll be supporting our brand ambassadors Tim Cahill and Lucas Neill and the rest of the team all the way to South Africa and throughout the finals.

But no team is complete without fans? Start to gather more supporters for the Australian Qantas Socceroos. While there are only eleven players on the field, the more fans on the outside, the better. 		 

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We'll be there with you

True blue fans know it: football is art. Carrying the ball through the field is like a dance, a perfect pass is part of the choreography and the whole team advancing together is like a symphony. The goal is the masterpiece. And Sony is proud to say, you will never feel as close to the game as you will in the 2010 FIFA World Cup™.

Sony is going to be filming the biggest football event in 3D. You'll be in the centre of this magic game, surrounded by players and living the emotion of football as if you're in the field. You can actually feel what the players feel.
 

 


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