Environment

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Environmental awards
Sony has been recognised as an environmentally-responsible manufacturer through the receipt of awards like the EISA Best Product award in the ‘green television’ category 2007-2008 for the BRAVIA KDL-40D3000, and the first ever European Union Sustainable Energy Europe Award for a consumer electronics company.
EISA Best Product award
EISA is the highly respected European Imaging and Sound Association. But those initials could also stand for Excellence, Innovation, Style and Achievement, as these are the attributes that EISA member magazines seek in the brands and products they review.

EISA started in 1982 when the editors-in-chief of five European photo magazines came together to select "The Camera of the Year" for the first time. A quarter of a century later, the winners of the annual EISA awards are chosen by panels representing nearly 50 prominent photo, video, audio, home theatre and mobile electronics magazines from no less than 19 European countries.

Sony was the winner of the EISA Best Product award in the ‘green television’ category 2007-2008 for the BRAVIA KDL-40D3000. This description accompanied the award:

For every square centimetre of its impressively-sized screen, the Sony BRAVIA KDL-40D3000 uses a mere 0.0395 Watt of power in operation, with the possibility of reducing energy consumption still further by activating the power-saving light sensor that is incorporated in the set. On that count alone, this contemporary-design Flat-TV is a winner right from the start. However, the story doesn’t end there. Also in all other categories considered, material use & recycling, packaging & transportation, product architecture & electronics organization, the BRAVIA consistently scores among the best of the products submitted. On balance Sony’s clever design tips the scales towards victory.
Sustainable Energy Europe Award
Launched in 2005, the European Commission's Sustainable Energy Europe Campaign aims at raising public awareness and promoting sustainable energy across Europe. It contributes to the achievement of EU energy policy targets in the fields of renewable energy sources, energy efficiency, clean transport and alternative fuels.

Sony Environmental Affairs Europe won a European Commission Sustainable Energy Europe Award in 2007. This was the first time a consumer electronics entertainment company had been given this prestigious recognition by the EC.

Sony received the award for its voluntary commitment to energy efficiency. We were nominated for our excellent results in maximising the energy efficiency of our products, especially BRAVIA LCD TVs.

The sustainability of BRAVIA LCD TVs is an area which continues to receive ongoing commitment from Sony.
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