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Digital SLR Camera - DSLR-A700

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DSLRA700K

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Digital SLR 12.24 Mega Pixel Short Zoom Kit

Capture the moment with today's most exciting DSLR. Shoot in razor-sharp detail with 12.24 megapixel clarity, quicker response and greater creativity. Included with the versatile SAL1870 all-purpose lens that's perfect for wide-angle scenes and indoor people-shots.

• Super SteadyShot® Image Stabilization
• 12.24 MP Exmor™ Imaging Sensor
• High-Performance Bionz™ Image Processing Engine
• Advanced Anti-Dust Protection
• XtraFine™ 3.0” LCD Screen with 921k Pixels
• 11-Point Center Dual Cross AF Sensor

For more than 60 years, Sony products have been created in accordance with an ambitious set of performance and design ideals to provide the most enjoyable experience possible.

Read about the specific technical highlights of this model here:

Super SteadyShot INSIDE

Even professionals find it hard to keep their DSLRs absolutely still. And tiny movements can spoil a really good shot. So all α cameras incorporate next generation SteadyShot INSIDE technology to combat the effects of camera shake.

BIONZ processor

The BIONZ processor is unique to Sony. It takes precise visual information captured by the high resolution sensor and processes it to maintain reality, texture and depth whilst reflecting the desired settings and styles selected by the photographer.

Dynamic Range Optimizer

High-contrast or strongly backlit scenes can lead to loss of highlight and shadow detail. The α Dynamic Range Optimizer helps maintain optimum exposure and contrast in challenging lighting conditions.

High resolution sensors

High performance, high resolution sensors lie at the heart of α quality image capture.

Maximising the creative potential of the α lens line-up, they pick up extraordinary detail that’s rich in colour, highlight and contrast, providing the BIONZ processor with optimum visual information with which to ‘craft’ finished photographs.

Dual Anti-dust system

All DSLR owners have to contend with the risk of dust particles contaminating the sensor when they’re changing lenses. So a Dual Anti-Dust System is employed in the α range to reduce the risk of blurry marks spoiling your photographs.

The first component is an anti-static coating on the low pass filter that repels dust, making it easier to remove particles from inside the camera with a blower. The second is a high-speed sensor vibration mechanism that shakes off any particles every time the camera is switched off.

Memory Stick

Ultra-small and ultra-thin, Memory Stick makes storing and transferring your image easy. Available in various capacities. Memory Stick represents an inexpensive memory storage solution for recording and transferring digital data.

Full HD 1080 (Still image)

Quality images deserve the best viewing experience. View your pictures in high-definition clarity and greater detail on Sony's BRAVIA HDTV. Nothing proves as gratifying as seeing your adventure and adventures and experiences enlived on a big screen.

HDMI connectivity

A single HDMI cable is all you need to connect the camera directly to a Sony's BRAVIA HDTV. When the cable is connected, the BRAVIA automatically applies PhotoTV HD settings optimized for still image display, assuring fast screen response and superb image quality.

PhotoTV HD

By connecting to Sony's PhotoTV HD-compactible devices using an optional HD Output Adaptor Cable, a whole new world of photos can be comfortably enjoyed in breathtaking full HD quality.

*Prices may vary for the same product with different colours

*Prices are subject to change without prior notice

*Actual colour and dimension may differ from the screen image

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$ 1,949.00 (AUD inc. GST)

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* This offer is exclusive to Sony Style.