A SONY logo emerges from the darkness.
A pair of blue in-ear monitors rotates as the camera zooms in.
Next, a pair of red in-ear monitors rotates into view.
Text appears:
“From decades of audio craftsmanship, Sony introduces new in-ear monitors.”
A pair of red and blue in-ear monitors is shown.
Text displays the product name:
“IN-EAR MONITORS IER-M500”
Close-up on an ear mock-up fitted with the in-ear monitor.
As the ear fades out, text appears:
“5 sizes of fitting supporters for customizable fit”
Five sizes of supporters are shown.
The camera moves around to the back of the ear.
Text appears:
“4 sizes of noise isolation earpieces for locked-in comfort”
Four sizes of earpieces are displayed.
The in-ear monitor is shown fitted in the ear again.
Text appears:
“Dependable fit and sound isolation”
Footage of the Flexible Ear Hanger, followed by
“Cable clip for smooth performance.”
The product splits open in a semi-transparent view.
A series of texts appears:
The camera traces along the cable, revealing the red and blue in-ear monitors again.
Text appears:
“Accurate sound, designed with monitor engineers. Refined by artists.”
Focus shifts to the blue unit.
The cable detaches.
Text appears:
“Durable cable and connectors.”
Blue and red units appear sequentially, each marked with “L” and “R.”
Text appears:
“Easy to wear – even in low light.”
Finally, a hero image of the three color variations appears with text:
“IN-EAR MONITORS IER-M500”